Hankook is leading new and advanced driving trends by participating in world class automotive shows and exhibitions, and our innovative technology is receiving increasingly positive reviews from related companies and drivers worldwide.
With its 116 year old history the IAA Frankfurt is one of the world’s top five motor shows and the largest Auto Show in Europe. Held once every two years with more than 1000 automobile and automotive related companies from approximately 30 countries, the show exhibits a wide range of new and concept cars, leading the world in new automobile related technologies.
Alternating every odd year at Auto Shanghai, this is the largest motor show in China and one of the best motor shows in Asia. It is held every odd year displaying over 1000 cars including a number of new vehicles at each show. On even years the show alternates with the Bejing Auto Show.
The premier automotive specialty product trade event in the world, The SEMA Show, is held every November in Las Vegas. The exhibition consists of 12 sections with over 100,000 automobile experts from over 100 different countries attending annually. Over 2000 participating companies host events and seminars throughout the duration of the show and over 1000 project cars are showcased outside of the convention hall.